Insight article

Webinar: Activate your ESG strategy with storytelling

When it comes to environmental, social, and governance (ESG) strategy, ahead of us lies one of the biggest changes in mindset and strategy that the world has ever seen. However, for businesses to successfully deliver on this at the necessary pace and scale, they will also need to leverage the power of their people to make change happen.

During our webinar ‘Activate your ESG strategy with storytelling’ we unlocked the secrets of how storytelling can help leaders to accelerate their ESG strategy and drive bigger and bolder outcomes to maintain the long-term health of their business and our planet.

Panellists included Robert Tennant – Head of UK & International Development, and Flora Brown – Senior Consultant at The Storytellers are John Kjorstad – Chief Operating Officer at KPMG IMPACT and Marc Kaiser – Head of Corporate Communications & Investor Relations at Baloise Group, where they covered:

  • How to get buy-in: The ‘sit-up and take notice’ reasons why ESG should be top of the boardroom agenda
  • Shifting mindsets and behaviour: How storytelling can become a mechanism to leverage people around the challenge ahead
  • Sustaining momentum: How businesses can create a movement of change to ensure their ESG strategy continues to deliver over many years.

Enter your details to watch a recording of the webinar in full.

You can also contact any member of our Client Director Team if you have any questions:

Lynn Archer:

Blane Sweeney:

Jon White:

Jessica Lonsdale:

Stephanie Faysal

Brand Marketing Executive